REACTR, our social content lab, is one of four finalists for Campaign US Social Media Agency of the Year. After launching just over one year ago, we’ve worked alongside brands that move fast, think boldly, and expect more than safe ideas.
We’re honored to be recognized alongside agencies 72&Sunny, VML, and We Are Social, who are doing standout work in the social space. No matter the outcome, we’ll continue to build smart strategy, sharp creative, and work that actually moves people.
Today, social creative is the fastest-growing part of our business. In an age when billion-dollar brands can exist entirely on social, we’re bullish on big ideas and quick-twitch creation that engages our clients’ customers.
We began structuring Reactr by stripping down our internal creative processes. We knew we couldn’t leverage the same multi-week creative process that leads to brand campaigns. That realization led to three key insights:
- Empower the team to detect opportunities and create quickly
- Preserve brand quality
- Relentless focus on authentic connection with social communities
Reactr was created for marketers who need speed, relevance, and impact. Our team specializes in dynamic content at scale, with production cycles measured by the hour as opposed to by the day. From high-energy videography to dynamic motion graphics, Reactr fuels the stories that move people. We don’t just keep up with the conversation—we ignite it. Our approach is high-energy, trend-aware, and optimized for key platforms. We have the flexibility to create content ranging from ten-second impact pieces to long-format storytelling.
Since its launch, Reactr’s influence has spread steadily throughout our organization and into our client work, improving all facets of our creative process. Because of Reactr, we have tangible proof that quality and speed can coexist, and we’re able to deliver our clients award-winning work at the speed of social.
Check out our reel!